Last Updated: October 2025
1. Introduction
At BLU Dubai (“we”, “our”, “us”), your privacy is important to us. This Privacy Policy explains how we collect, use, and protect your personal information when you interact with our website https://bludubai.ae or contact us through our online forms and WhatsApp link.
By using our website or communicating with us, you agree to this Privacy Policy. We encourage you to review it regularly as we may update it from time to time.
2. Data Controller
The entity responsible for processing your personal data is:
BLU Dubai
V Hotel, Al Habtoor City, Sheikh Zayed Road, Dubai, United Arab Emirates
Email: info@bludubai.ae
Website: https://bludubai.ae
3. Information We Collect
We collect personal data that you voluntarily provide to us when using our website or contacting us, including:
- Contact Form Data: First name, last name, email address, and phone number.
- WhatsApp Communication: Any personal data you choose to share with us via WhatsApp (such as your name, phone number, and inquiry details).
- Technical Data: IP address, browser type, operating system, and information collected through cookies or analytics tools.
We do not collect or process any payment information or handle reservations directly through our website.
4. Purpose of Data Processing
We use your personal data for the following purposes:
- To respond to your inquiries, questions, and messages sent through our contact forms or WhatsApp.
- To provide information about events, table bookings, or special offers upon request.
- To send you marketing updates and promotional content if you have opted in.
- To improve our website performance, user experience, and customer communication.
- To comply with UAE laws and regulations relating to communication and data protection.
5. Legal Basis for Processing
We process your personal data based on the following legal grounds:
- Consent: You provide consent when submitting your information through our forms or initiating contact via WhatsApp.
- Legitimate Interests: To respond to your requests, maintain communication, and improve our services.
- Legal Obligations: Where required to comply with UAE laws and regulatory requests.
6. Data Retention
We keep your personal data only for as long as necessary to fulfil the purposes described above, or as required by law. Typically:
- Contact form submissions are retained for up to 12 months.
- WhatsApp messages are retained only for as long as necessary to address your inquiry or manage our communication.
- Technical data and analytics are stored anonymously or for short-term website optimization purposes.
After these periods, your data will be securely deleted or anonymised.
7. Data Sharing
We do not sell or rent your personal information. We may share your data only with:
- Authorized service providers who assist with website hosting, analytics, or communication tools (under confidentiality agreements).
- Government or regulatory authorities when required by UAE law.
Any data shared outside the UAE will follow adequate protection standards as required by UAE Federal Decree-Law No. 45 of 2021.
8. Data Security
We use appropriate technical and organizational security measures to protect your personal data from unauthorized access, loss, misuse, or disclosure. This includes encrypted website communication (HTTPS), access control, and regular system monitoring.
9. Your Rights
Under the UAE Personal Data Protection Law (Federal Decree-Law No. 45 of 2021), you have the right to:
- Access the personal data we hold about you.
- Request correction or deletion of inaccurate or outdated information.
- Withdraw your consent to receive marketing communications.
- Request limitation or objection to certain data processing activities.
- Submit a complaint to the UAE Data Office if you believe your rights have been violated.
To exercise your rights, please contact us at info@bludubai.ae. We may request proof of identity for security reasons.
10. Cookies and Analytics
Our website may use cookies and analytics tools (such as Google Analytics) to improve functionality and understand visitor behavior. Cookies do not store personal data and can be disabled in your browser settings. For more details, please refer to our Cookie Policy.
11. Third-Party Links
Our website may include links to third-party websites (such as WhatsApp, Instagram, or partners). We are not responsible for their privacy practices and encourage you to review their policies before sharing your data.
12. Updates to This Policy
We may revise this Privacy Policy from time to time. The updated version will be posted on this page with a new “Last Updated” date. We encourage you to check back periodically to stay informed.
13. Contact Us
If you have questions, requests, or concerns regarding this Privacy Policy, please contact:
BLU Dubai – Data Protection
V Hotel, Al Habtoor City, Sheikh Zayed Road
Dubai, United Arab Emirates
Email: info@bludubai.ae
Website: https://bludubai.ae